網片來源：https://www.ecdc.europa.eu/en/geographical-distribution-2019-ncov-cases

一場武漢肺炎，揭露了中國如何「買起」全世界，如何向世界輸出影響力，而各國又是多麼倚靠中國。 當利益鏈斷了，是不是應該趁機重新審視，發展內需，分散投資？

This book is about marketing, branding, management and leadership. You will be amazed by the number of applications of the golden circle. And this book just came at the right timing in my lives that I am lost and confused. I am a person who doesn't know about my purpose to exist and my purpose to work. What Simon said in the book and the leaders/companies he used gave me courage to believe in what I am doing. Here are the extracts I found resonate with.

The success in old time doesn't mean they can sustain and grow with the old practice, as the environment and competitors keep changing.

Small and medium enterprises(SMEs) refer to any manufacturing business which employs fewer than 100 people in Hong Kong, or any non-manufacturing business which employs fewer than 50 people in Hong Kong, by the Trade and Industry Department. They are the driving force of Hong Kong economy. At December 2010, there were about 296 000 SMEs in Hong Kong. They constituted over 98%of the territory’s business units and accounted for about 48% of private sector employment.

*the following story is based on real-life experiences, but without official proof and statistics. 

The peak for SMEs was in the 80s and 90s. However, they were seriously affected by the financial crisis in 1997. The rise of Chinese economy added vitality and gave great business opportunities to them. This is the story about the observations of an SME in Hong Kong, from the view of a small potato.